Lisa is a lateral-thinking strategist of the highest order. Her marketing strategies encompass the full gamut of the communications mix and never fail to deliver. She is goal-orientated with exceptionally strong inter-personal skills thus ensuring that she operates effectively in teams and in one-on-one consultations with clients.
Agilient engaged the Purple Hat Group to review its marketing strategy and develop a marketing plan.
They were very competent and professional in assisting us with this process, so we engaged them to continue to support us in implementing many of the activities from the plan.
We were very happy with the results, particularly in relation to improving our online presence and search engine optimization results. I have no hesitation in recommending the services of the Purple Hat Group.
“We engaged the Purple Hat Group to undertake a marketing audit and develop a marketing strategy, assist with the recruitment of our marketing team and undertake various marketing and communications projects and activities. As always we really enjoyed working with Lisa and the team, knowing that the job will get done to the highest standard, so we can concentrate on doing other things.”
Lisa is a very passionate marketing professional. She is driven by results and making a difference.
What makes her stand out is her strategic approach to marketing and looking at your business from all different perspectives to ensure that the strategy she delivers is aligned with the objectives of the business as well as the values of the owner.
She just gets things done and will go the extra mile to help you get to where you need to go. She has brought a lot of value to my business since we have been working together.
I have worked with Lisa to develop a comprehensive marketing strategy for Tutors SA and Donash Education Centre, and then proceeded with utilising her services to recruit a marketing specialist.
It has been a great engagement from the word go. Lisa is highly professional with a wealth of knowledge and friendly; she is a good listener and understood the status of my business and developed the marketing strategy with several key recommendations to grow the business.
I really enjoyed working with Lisa knowing that the standard and the delivery will be at a very high level and I highly recommend Lisa and her team at Purple Hat.
“I had plans to grow my business for about 5 years, and it only started growing when I meet the Purple Hat Group. They were easy to find as a client of mine recommended their services as an ‘exceptional service’, and within our first meeting I knew he was right.
This is what the Purple Hat Group has done for me:
– Created a structure around what I needed to do to get a working marketing plan
– Supported me through the hard times of my business
– Shared their knowledge and research – adding to my knowledge base
– Helped me to get momentum in bringing on new clients (started the turn of the wheel)
I have enjoyed working with the Purple Hat Group and I know our relationship will continue throughout the life of my business.”
I had the pleasure of working with Lisa and experiencing first hand her true professionalism and passion for marketing. Lisa’s wealth of experience and results-driven strategic approach make her an asset to any company she works with.
Lisa took the marketing department to a completely professional new level. Revenue exceeded budgets and profits via various distribution channels, driven by a highly advanced, well-executed Marketing plan. Lisa’s warm, open, business-minded nature made her extremely approachable to her colleagues and team members. If I was asked to describe Lisa’s work ethic in one word, the word would be ” Brilliant”. Any company would be lucky to have Lisa on board.
We have been working with the Purple Hat Group for over 5 years and in that time they have made a significant contribution to the growth of our business to the point where revenues have doubled and we are now having to hire more staff.
One of the areas of success has been the digital and content component of the marketing strategy of which PHG are clearly industry leaders.
Another area was business strategy. Lisa has enormous drive and energy and challenged me from very early on about what could be achieved with my business. Right from the start she could see the opportunities for consistent, sustained growth and quickly set about mapping the process for me. As a result of her input, the business has undergone a transformation with a far more strategic and long-term approach to marketing and business expansion now in place.
Apart from being a really respected and valued member of my team, she is the most fantastic person to work with. Her team buys-in at a level that is an absolute rarity these days and nothing is ever too hard. PHG have a seemingly unique capacity to just get things done.
I worked closely with Lisa as part of a marketing department in the hotel and hospitality industry, where I observed her marketing communication skills, her leadership and strategic thinking capabilities. I never failed to be impressed by her capabilities in these areas. She was particularly adept at using her diverse skill-set, gained across a range of industries and within her own business, to successfully develop and lead a cohesive team to achieve outstanding marketing outcomes in support of the organisation’s strategic business goals.
Lisa is a talented marketer; she is a solutions-oriented and results-focused individual who has been able to articulate and deliver innovative and highly effective marketing strategies in what have often been challenging environments. She has demonstrated creativity in both strategy and implementation and understands the importance of accurately monitoring activity to effectively demonstrate ROI. Further, her insight into the bigger picture enables her to identify new revenue streams; she has a particular talent for leveraging online marketing platforms and technologies.
On a personal level, Lisa is an enthusiastic and passionate individual who is focused on business outcomes. One of her particular strengths is her ability to develop strong, effective relationships, collaborating with a wide range of internal and external parties and stakeholders. I’ve seen her tame some challenging personalities! She has an open, inclusive collaboration style; she impresses by her willingness to share insight and learnings with others for mutual benefit in long-term partnerships.
Lisa is achievement-oriented nature means she is committed to demonstrating outcomes; she would be a valuable asset to any business that is fortunate enough to attract her interest.
Mentoring Program
I’m so happy I discovered the Purple Hat mentor program – Lisa is the perfect fit for my business! As a marketing consultant who works independently, I missed working with other marketing professionals. Over the last 12 months Lisa has given guidance around marketing strategy, managing client relationships, mindset and personal development. She always made sure my goals for the sessions were met. Lisa stands out as a skilled mentor – her experience, passion and support well exceeded my expectations. Thank you!
Wow! How can I thank you enough! You have literally changed my thinking about what is possible in my business and personal life. You have been absolutely amazing and have inspired me to do amazing things. Your simple marketing strategies have literally turned my business around and your positivity and ability to see outside the box have reshaped my perceptions of what success means to me.
It’s really hard to pinpoint exactly how Lisa gets you where you need to be but she just does. She asks the right questions and listens a lot. And she knows a lot about everything – business, life, leadership, relationships and of course marketing. It is this knowledge and her experience that literally took me from a place of confusion to a place of clarity. I have redefined what success means to me and now I am more happier, my business is in better shape and I am making more money.
I have been working with the Purple Hat group on and off for 2 years now. I work as a marketing team leader for a not-for-profit and Lisa has been my sounding board. She has a knack for shifting mindsets (as well as keeping me sane) and has been instrumental in my growth and success. Couldn’t recommend her highly enough.
Lisa from Purple Hat Group has been extremely supportive in helping to guide my marketing staff (through her mentoring program) and provide ideas to help our business grow. We have learned a lot from our time with her, and allowing my staff to bounce ideas off her, which helped us improve on our ideas. I would highly recommend them.
I have been part of the Purple Hat Group mentoring program for over a year now and can honestly say that my business has grown in leaps and bounds as a result. Lisa is very astute and knowledgeable when it comes to business strategy and understands what it takes to sustain business growth. Her insights and direction have been instrumental to me both personally and professionally.